We believe that an informed public will contribute to sound energy policies that encourage additional investment in energy supplies, improve energy security and foster economic growth.
In September 2007, Chevron launched a global advertising campaign designed to engage people in energy issues. We enhanced our corporate Web site www.chevron.com with discussion of issues of public interest such as climate change, renewable energy and HIV/AIDS.
We also launched Energyville, an online interactive game developed with The Economist Group, to help engage the public about the trade-offs and complexities associated with different energy sources. Individual players make energy decisions that have economic, environmental and security impacts on their city.
Energyville is hosted on willyoujoinus.com, an energy discussion forum created by Chevron in 2005. More than 2 million participants from 200 countries have visited the site since its launch. The Aspen Institute, an international nonprofit, provides an analysis of all discussions on willyoujoinus.com.